Get on Board with Organ Donation


Life’s amazing. Pass it on - is the message from a new organ donation campaign launched by Health Minister Edwin Poots and representatives from the five Health and Social Care Trusts. 


The campaign aims to target a wide audience to get people talking to families and friends about their wishes for organ donation, raise awareness of organ donation and generate registrations to the Organ Donor Register (ODR). 

Speaking at the launch, the Minister said: “I am delighted to launch the Life’s amazing. Pass it on campaign. Organ donation and transplantation is a subject close to my heart and it is important that we do all we can to make as many organs available as possible for those in need of a transplant.

“Despite the great advances made in Northern Ireland in organ donation and transplantation in recent years, more still needs to be done. There are still around 200 people actively waiting on a transplant.

“Joining the organ donation list is one of the most generous things you can do for another person. I hope that the publicity this campaign generates encourages more people to join the organ donor register.”

Sarah Hawkins Specialist Organ Donation Nurse, Belfast stated, “We are delighted about the launch of this campaign and hope it will encourage people to sign up and to ‘Pass it On’ to their loved ones their wish to be an organ donor.

Belfast Trust fully supports organ donation and works closely with NHS Blood and Transplant to promote it. There are currently 200 people in Northern Ireland waiting for an organ transplant and since April 2008, 75 people have died in Northern Ireland while on the waiting list for an organ. One organ donor can save or transform the lives of up to nine people. We hope this campaign will encourage everyone in Northern Ireland to join the register and to talk to their loved ones about their wishes.”

The Life’s amazing Pass it on campaign will see the organ donation message being brought to billboards and to buses throughout Northern Ireland, as well as internally throughout all the Trusts on posters, event stands and car park banners.

Look out for the message in the Belfast Trust hospitals and carparks!

For more information about organ donation go to